Using a Business Plan to Position Yourself for an EB-2 NIW Visa for Consultants

If you want to provide your services as a consultant in the United States, an EB-2 NIW (National Interest Waiver) visa can be the best way to make it happen. This is because the purpose of the EB2 NIW visa is to provide access to the US job market for exceptionally talented individuals without first having a valid employment letter or offer of sponsorship in the US.

Providing documentation of your academic credentials, professional background and experience working as a consultant forms the basis of your application but there are other kinds of documentation that can help make a stronger case for your application for an EB-2 NIW visa.

Even though it isn’t specifically required for an EB-2 NIW visa application, immigration authorities have recently begun to ask for business plans to support and explain the applicant’s case. These business plans can help to clarify the applicant’s plans for their professional lives in the US, thus further demonstrating their value to the economy. 

Let’s look at how the addition of a business plan to an EB-2 NIW application for aspiring consultants can make it more compelling, what that business plan should cover and why Joorney is the perfect choice for providing it. 

The Role of a Business Plan in EB-2 NIW Applications

A well-written business plan for an EB-2 NIW visa application helps to demonstrate why the granting of the visa is justified and in alignment with the goals of the visa program, which is a key eligibility requirement.

The plan should include industry and market analyses that highlight the unique value and potential of the proposed endeavor. This is an essential component of any business plan but is especially important for applicants seeking the EB-2 NIW visa.

Among other things, a business plan demonstrates that the applicant is well-qualified and has a solid plan for contributing to the US economy or other aspects of national interest.

In the case of consultants, the business plan is not really the kind you may be familiar with since the applicant is using his or her talents and skills as the “business” to be developed. Instead, the business plan in this case explains how the applicant plans to leverage those skills into larger economic activity. 

Business plans detailing future activities in the US establish:

• The positive impact of the proposed business idea on the US economy
• The potential for creation of local job opportunities 
• Better wages and a more rewarding working environment for Americans

Furthermore, the comprehensive and thoroughly researched business plan will also shed light on how:

• The applicant’s academic qualifications or exceptional abilities are flexible and adaptable to a number of different industries  
• The applicant’s business endeavor can actually serve the national interest by addressing the shortage of advanced skills in certain areas   

Two types of business plans are available for EB-2 NIW visa applicants: Personal or Professional Plans and Company or Business Plans. Each type of plan caters to different situations and goals.

Personal or Professional Plan

A personal or professional plan is ideal for EB-2 NIW visa applicants who do not have a company as part of their application strategy. This plan focuses on showcasing the exceptional ability of the applicant and the economic advantages of adding his or her skill set to the US economy.

This plan includes the applicant’s professional background, qualifications, and experience. It also highlights their research, publications, awards, or other achievements that showcase their exceptional ability. The plan also demonstrates how the applicant’s proposed endeavor will benefit the US economy or other aspects of its national interest.

Company or Business Plan

A company or business plan is recommended when the applicant plans to establish a company.

This type of plan includes information regarding the business and highlights job creation and financial projections for the next five years.

This plan typically includes an executive summary, company description, industry analysis, marketing and sales strategies, financial projections, management and personnel, and supporting documents. It can also include market research and competitive analyses that demonstrate the company’s unique value proposition.

In both cases, the business plan should showcase the national interest strategy and the overall benefit to the US.

Tips for Writing an Effective Business Plan for the EB-2 NIW Application

A well-crafted business plan enhances the appeal and merit of any EB2-NIW visa application. Here are some tips to keep in mind when creating a plan:

Conduct thorough industry and market research: To demonstrate the national interest strategy and the importance of the particular field for the US, it is essential to conduct thorough research on the industry and market. This research should include current trends, market size, and competition.

Highlight the unique value proposition of the proposed endeavor: The business plan should illustrate how the proposed business is unique and will bring value to the US economy, culture, or other aspects of national interest.

Include detailed financial projections: The business plan should include financial projections that demonstrate the viability of the proposed endeavor. These projections should cover a period of at least five years and should include revenue and expense projections.

Demonstrate the applicant’s qualifications and experience: The business plan should showcase the applicant’s exceptional ability, professional experience, academic qualifications, or other relevant skills. 

Emphasize the overall benefit of the proposed endeavor for the US: The business plan should clearly demonstrate the overall economic benefit of the proposed business for the US. 

Why Joorney is the Right Choice for EB-2 NIW Applicants

At Joorney, we specialize in writing business plans for EB-2 NIW visa applicants. We understand the importance of a convincing business plan that shows how the proposed business aligns with the needs of the US economy. 

Here are the top reasons why Joorney Business Plans is the right choice for EB-2 NIW visa applicants:

• Expertise in writing business plans for EB-2 NIW visa applicants: We write over 3,000 business plans yearly for this visa type and have worked with over 1,000 lawyers on these projects. This high volume of completed plans has given us vast expertise in the specific requirements of EB-2 NIW visa applications.
• Customized plans tailored to your specific situation and goals: We understand that every applicant’s situation and goals are unique. Therefore, we work closely with each client to create a customized plan that tells their story and maximizes their chances of success.
• Experience in various industries and fields: Our team of writers has experience in various industries and fields, from IT & Software to the arts. This breadth of experience allows us to craft plans specific to each applicant’s industry and field of practice.
• Attention to detail and accuracy: We understand the importance of accuracy and attention to detail in business plans for EB-2 NIW visa applications. Our team of writers and editors thoroughly reviews each plan to ensure that it meets the specific requirements of the application process.

Let Joorney help you pursue your professional goals 

A well-written business plan can make all the difference when it comes to an EB-2 NIW visa application. It can showcase the national interest strategy, demonstrate the exceptional ability of the applicant, and highlight the overall benefit to the US.

Our team of international, multilingual consultants at Joorney understands the importance of crafting a high-quality business plan that meets the specific requirements of the EB-2 NIW visa application process. We want to help you tell your story and showcase your potential so that you can take the next step toward achieving your goals.

If you’re interested in learning more about how we partner with immigration attorneys or want to get started on your EB-2  project, reach out to us today.