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Franchise Business Plan – Pizza Hut

Updated 27.03.24 4 minutes read
Industry Insights

Pizza Hut Inc. (Pizza Hut) is a fully owned subsidiary of Yum! Brands, a conglomerate that is one of the world’s largest franchisers of fast-food restaurants. Yum! Brands also operate Taco Bell and KFC, for a total of about 40,000 company-owned, franchised, and licensed locations worldwide.

Founded in 1958, Pizza Hut today has nearly 14,000 restaurants, about 60% of which are in the U.S. Over 90% of Pizza Hut restaurants operate under franchise or license agreements. Over the past five years, Pizza Hut’s U.S. system-wide sales increased at an annualized rate of 0.5% to $5.9 billion. The company has stayed ahead of the competition, through promotional additions to its menu and digital advancements such as online ordering.

To provide the highest quality Franchise Business Plans, Joorney Business Plan Writers address the key issues, such as:

Financial Forecasts

Pizza Hut provides some key financial performance representations to its franchisees. However, prospective franchisees are encouraged to conduct their own independent investigation to determine potential sales and profit levels prior to signing any binding agreement. Joorney Business Plans has extensive experience in developing long-term financial projections for Pizza Hut restaurants.


Franchisees work closely with Yum! Consultants to select and develop sites. There are different site criteria for restaurants located in the city center, delivery units, and freestanding restaurants. The company’s mission is to provide its customers with the most convenient, desirable, and accessible restaurant locations across the country. However, the franchisees do not receive an exclusive territory. They may face competition from other franchisees or licensees, from restaurants that Pizza Hut owns, or from other channels of distribution or competitive brands that the franchisor or affiliates control. Joorney Business Plans Writers assist clients in developing in-depth local market analyses as well as competition analyses helping them to additionally investigate their growth potential in a specific territory.


Pizza Hut is continually working on innovative traditional and online advertising strategies. Franchisees receive a calendar of upcoming events from the Pizza Hut marketing department, as well as order forms for point of purchase and other advertising materials for specific promotions. The advertising fee represents 4.25% of gross sales. Joorney Business Plans helps in writing advertising and marketing strategies and developing budgets in line with the franchise agreement.


Their training program is a unique approach to developing customer-focused teams. Before opening a restaurant, a franchisee and their key operator must attend and complete the Pizza Hut operations training program. The training program ranges from 8 to 12 weeks and is conducted in a certified Pizza Hut training restaurant. The company pays for the cost of the training but franchisees are responsible for all other costs including travel and lodging of the management team. Joorney Business Plan Writers have experience in creating employee long-term plans and matching the proposed individuals’ skills and training to their designated roles.

By operating a Pizza Hut restaurant, you will become a part of an internationally recognized brand and “the most loved pizza brand in the world”. By implementing and maintaining Pizza Hut methods for operations and training, you will establish a strong business, build equity in the brand, and get a guaranteed return on investment.