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How a Well-Written Business Plan Can Impact an EB2-NIW Application

Updated 24.03.24 11 minutes read
Business PlansImmigrationIndustry Insights

While a business plan is not a legal requirement for an EB2 NIW visa application, it can still significantly affect the outcome. In fact, immigration authorities have been increasingly requesting business plans for EB2 NIW cases.

In this article, we’ll explore the role of a business plan in the EB2 NIW application process, the types of business plans available for applicants, tips for writing an effective plan, and why Joorney is the right choice for EB2 NIW applicants.

Let us help you tell your story and showcase your potential. Read on to learn more!

The Role of a Business Plan in the EB2 NIW Application

A business plan plays a crucial role in enhancing an EB2 NIW visa application. While not required by law, recent trends have shown that immigration authorities are increasingly requesting business plans for most cases and/or during Requests for Evidence (RFEs).

A well-written business plan for an EB2 NIW visa application can help demonstrate why the proposed endeavor is of substantial merit and national importance, which is a key eligibility requirement.

The plan should include industry and market analysis that highlights aspects of the industry and the unique value of the proposed endeavor. This is especially important for applicants seeking the EB2 NIW visa.

Ultimately, a business plan demonstrates that the applicant is well-qualified and has a solid plan for contributing to the US economy, culture, or other aspects of national interest.

How A Well-Written Business Plan Can Impact An EB2-NIW Application-The Role Of A Business Plan In The EB2 NIW Application

Types of Business Plans for EB2 NIW Applicants

Two types of business plans are available for EB2 NIW visa applicants: Personal or Professional Plans and Company or Business Plans. Each type of plan caters to different situations and goals.

Personal or Professional Plan

A personal or professional plan is ideal for EB2 NIW visa applicants who do not have a company as part of their application strategy. This plan focuses on showcasing the exceptional ability of an applicant, as well as the national interest and benefits of their proposed endeavor in their industry or field of practice.

This plan includes the applicant’s professional background, qualifications, and experience. It also highlights their research, publications, awards, or other achievements that showcase their exceptional ability in the arts, science, or business. The plan also demonstrates how the applicant’s proposed endeavor will benefit the US economy, culture, or other aspects of national interest.

Company or Business Plan

A company or business plan is recommended when the applicant plans to establish a company as part of their proposed endeavor.

This type of plan includes information regarding the business and highlights job creation and financial projections for the next five years.

This plan typically includes an executive summary, company description, industry analysis, marketing and sales strategies, financial projections, management and personnel, and supporting documents. It can also include market research and competitive analysis that demonstrate the company’s unique value proposition.

In both cases, the business plan should showcase the national interest strategy and the overall benefit to the US.

Tips for Writing an Effective Business Plan for the EB2 NIW Application

Writing a well-crafted business plan is crucial for an EB2 NIW visa application. Here are some tips to keep in mind when creating a plan:

  • Conduct thorough industry and market research: To demonstrate the national interest strategy and the importance of the particular field for the US, it is essential to conduct thorough research on the industry and market. This research should include current trends, market size, and competition.
  • Highlight the unique value proposition of the proposed endeavor: The business plan should showcase how the proposed endeavor is unique and will bring value to the US economy, culture, or other aspects of national interest.
  • Include detailed financial projections: The business plan should include financial projections that demonstrate the viability of the proposed endeavor. These projections should cover a period of at least five years and should include revenue and expense projections.
  • Demonstrate the applicant’s qualifications and experience: The business plan should showcase the applicant’s exceptional ability, advanced degree, or experience in the arts, science, or business. It should include relevant education, work experience, and achievements.
  • Emphasize the overall benefit of the proposed endeavor for the US: The business plan should clearly demonstrate the overall benefit of the proposed endeavor for the US. This benefit could be economic, cultural, or other aspects of national interest.

Steps for writing a business plan for EB-2 NIW

Why Joorney is the Right Choice for EB2 NIW Applicants

At Joorney, we specialize in writing business plans for EB2 NIW visa applicants. We understand the importance of a well-crafted business plan that showcases the national interest strategy, the exceptional ability of the applicant, and overall benefit to the US.

Here are the top reasons why Joorney Business Plans is the right choice for EB2 NIW visa applicants:

  • Expertise in writing business plans for EB2 NIW visa applicants: We have written over 3,000 business plans yearly for this visa type and have worked with over 1,000 lawyers on these projects. This high volume of completed plans has given us vast expertise in the specific requirements of EB2 NIW visa applications.
  • Customized plans tailored to your specific situation and goals: We understand that every applicant’s situation and goals are unique. Therefore, we work closely with each client to create a customized plan that tells their story and maximizes their chances of success.
  • Experience in various industries and fields: Our team of writers has experience in various industries and fields, from IT & Software to the arts. This breadth of experience allows us to craft plans specific to each applicant’s industry and field of practice.
  • Attention to detail and accuracy: We understand the importance of accuracy and attention to detail in business plans for EB2 NIW visa applications. Our team of writers and editors thoroughly reviews each plan to ensure that it meets the specific requirements of the application process.

The Bottom Line

A well-written business plan can make all the difference when it comes to an EB2 NIW visa application. It can showcase the national interest strategy, demonstrate the exceptional ability of the applicant, and highlight the overall benefit to the US.

Our team of international, multilingual consultants at Joorney understands the importance of crafting a high-quality business plan that meets the specific requirements of the EB2 NIW visa application process. We want to help you tell your story and showcase your potential so that you can take the next step toward achieving your goals.

If you’re interested in learning more about how we partner with immigration attorneys or want to get started on your EB-2 project, reach out to us today or visit the Joorney website to learn more!